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    Optimise your broadcast workflows with professional solutions

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Sony is unique in its ability to offer pioneering technology alongside a range of services and expertise, all accessible through an array of dynamic business models that help storytellers take their productions to the next level. We not only make sure our customers are keeping up with the leaps forward driven by technology, but that they're very much at the forefront of business transformation, within the media production industry.

Empowering amazing storytelling

From news and sports to high-end cinematography, content creators are looking for new ways to engage with stunning content that's bursting with even more detail, colour and contrast.

Discover how we're bringing amazing stories to life in 4K and HDR, with solutions right through the production workflow from acquisition to distribution and long-term preservation.

Enabling advanced media operations

Switching their operations into the cloud is helping media organisations realise greater efficiencies and flexibility. We’re helping customers migrate from current infrastructures to applications and production platforms that reside partially or wholly in the cloud.

There’s a growing range of IP Live production solutions that enable smart new workflow options. Multi award-winning Media Backbone Hive streamlines content delivery in multiple formats and across multiple platforms. XDCAM Air is the cloud-based workflow service that bridges field-based cameras with your current studio infrastructure

Delivering dynamic business models

We're actively responding to requests from our customers to migrate from traditional capex-intensive business models towards more dynamic, opex-oreinted relationships that offer greater flexibility and agility.

An increasing number of our services and solutions can be delivered through a 'Pay-As-You-Go' model.  We have success stories from customers who are looking at their business in a whole new light.


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We are already delivering real operational benefits through automating processes, tracking assets and workflows, and more importantly, understanding the cost of your operation and thereby getting more value out of it. Get in touch with us to discuss your workflow requirements with one of our experts.


Get in touch